CRAFTED FIN

project outline

identity, printed marketing, socials + website

aesthetic

editorial, elevated

notes

Crafted Fin is all about elevated simplicity with a refined, editorial edge. It embraces minimalism with a focus on bold, heavy typography and a calming, neutral color palette that feels effortless yet intentional. This social media-driven brand is sleek, modern, and designed to captivate with understated sophistication. Every element is crafted to balance timeless elegance with contemporary flair.